Snackable Content

How to increase engagement and knowledge transfer

Preparing learning content in the format of smaller learning nuggets has become increasingly popular over the years. Shorter learning units mean that the information conveyed is better absorbed and understood. From a knowledge retention perspective, there is an enormous advantage here, as content does not need to be repeated as often until it has been consolidated. There are also positive effects in terms of time management: employees can consume shorter learning nuggets more quickly "in between" when it fits into their daily routine.

Challenges need to be overcome

One of the hardest parts of turning your training into smaller learning nuggets is recognizing what information is important and what can be left out. It takes a lot of hard work and communication with your team to ensure that your content is delivered accurately and effectively.

Shorten vs. condense

You may already have training content in mind that you'd like to turn into smaller learning nuggets. To do this, you can either condense the content or cut irrelevant information from the overall material.

For example, you have recorded a half-hour webinar. Now you can reduce it to 10 minutes of the most relevant information and cut it accordingly. Or you can split the content into five or six modules that are task or skill specific. It's often a better way to condense information rather than shorten it. This allows you to make a qualitative leap in the creation of your snackable content. When condensing, you select the information that is actually most important, whereas when shortening, you usually only cut out irrelevant passages.

Creating learning content in smaller chunks

Let's assume you have a text of more than 10 pages. You want to summarize this into a 5
minute video. Now it is important that you are strategic in your training methods
strategically.

This process requires constant review during the content design strategy phase, the
content creation and when changes are made. This is because you need to ensure that
important information is not omitted or lost.
So once you have developed and created the content, you need to ensure a meaningful flow
for the learners. To do this, you need to clearly communicate how many learning nuggets
are to be completed. You also need to make it clear what information will be covered in each module. This way, your colleagues receive the necessary knowledge without being overloaded with information.

There are a few things to bear in mind:

• Can you explain a learning nugget in five minutes or less? (this corresponds to around 900 written words)
• Can you break the content down into learning nuggets without compromising the learning objective?

Once you have decided on the implementation in small learning nuggets, the training tools need to be considered. Tools such as SlidePresenter have been developed for the creation of learning nuggets. You can use them to create videos with and without text, integrate infographics, document and explain screen captures in no time at all. You can also link to further information, create learning paths or integrate quizzes and control questions. And all of this intuitively, quickly and easily.

Best practices for learning with snackable content

Focus on must-learn content

Do you remember your school days? Sometimes it was difficult not to highlight the entire chapter as
"important" because somehow everything seemed important? You should definitely
avoid this when creating snackable content. Don't produce a novel. Ideally
each learning module should only take a few minutes. It is therefore important to know exactly
what you want your employees to learn.

Align content to training needs

Effective learning nuggets direct concentration to the essentials and promote engagement. It's important to know what appeals to your target audience. You only have a small window to get their true attention. While some information is perfect for video, others may be better contained in an FAQ sheet or process checklist. Simply include these in your SlidePresenter videos via a redirect or download link. Understanding the needs of your employees will make your training more effective.

Use a personal approach and interactions

With SlidePresenter, you present the learning content as a person. This emotional approach stimulates the learner's absorption on a different level. What has been learned is stored much better and can be remembered by association long after the training has ended. You can also ensure this with control questions, quizzes, learning paths and corresponding final tests - all of which can be easily created in SlidePresenter.

One possible application: onboarding

Onboarding new employees is a particularly good time to use learning nuggets. This allows you to create the desired behaviors in connection with the corporate culture right from the start: Introductory videos about your company, a mission statement, values and infographics that explain your corporate structure. New employees are thus introduced to the corporate culture without being overwhelmed. Recurring processes, instructions and technical explanations can also be made available again and again. You can be sure of a significant increase in efficiency on both sides - employees and company.