Are you still struggling with the introduction of video training in your company? Do the technical hurdles seem too great? You are certainly not alone. Many people are wrongly prejudiced against this solution, but it has immense advantages. Because a sustainable increase in efficiency and cost savings can be achieved in a very short time.
Here are the 5 most common misconceptions about video training in companies:
Recording videos is commonplace in the age of digitalization. Due to the routine in the private sphere, almost every employee is now able to record videos in good quality in a professional environment - for example, to create their own online training course .
Of course, there are tricks to lighting and sound technology when recording videos. But with a short training course, these tricks can be learned in no time at all. The availability of inexpensive equipment means that all the requirements are met for videos to be used as a training method with a high level of professionalism. This means that nothing stands in the way of your colleagues recording their own video training sessions.
Nowadays, video training can be shot with a variety of camera types and in all conceivable locations within the company: In the meeting room with a standard camcorder, directly at the desk with a webcam or even in a specially equipped mobile mini studio.
Each of these settings describes different usage scenarios. However, especially when it comes to a video for internal use within the company, the background of the image is no longer so important. After all, the most important thing for your employees is to be quickly and well informed and to connect with their colleagues.
Even for video training courses that are created for external use, for example for training sales partners, you can make do with existing resources. It doesn't necessarily have to be the famous green screen behind the speaker. A simple screen with a logo in an office environment also looks appealing and high-quality. In any case, using a standardized format automatically gives the videos a uniform appearance.
First of all, the question arises: does the video need to be edited at all?
Usually, the priority is not on the quality of the editing, but on the content, which should be conveyed quickly and easily. Chapter navigation in the video stream allows you to provide viewers with structured training. This allows the user to navigate directly to slides or chapters that leave room for individual adaptation during self-guided learning.
However, if the recordings are to be professionally edited, this is not rocket science either. If no editing tool is integrated in the application you are using, there are many free or licensed solutions available.
In most cases, video training is based on content that already exists. For example, product training for sales can be based on presentation slides that the product manager has already created during the conception phase of the product. This means that no additional effort is required to design the training course. The product manager simply records the usual product presentation on existing slides.
This is probably the most common of the five misconceptions - because, as already explained, the recording and production of video training can be done completely in-house. Expensive outsourcing of video production is then unnecessary.
The subsequent provision of the video training also opens up great savings potential, as parts of the training no longer have to be carried out in person, thus eliminating high travel and transportation costs.
Video training courses, which are available to all participants on demand at any time, also eliminate the need for on-site appointments or webinars and the associated loss of efficiency due to constant repetition.