Vom Content Creator zum Content Curator dank User-Generated Content

Constant learning and further training are simply part of working life. This makes it all the more important for
important for the departments and people who impart knowledge to keep the relevant information
relevant, up-to-date and accessible. This can sometimes be extremely time-consuming.

This is where content curation comes into play. Let's look at some of the questions
that explain why content curation can be important for the future of Learning & Development (L&D)
departments.

5 questions - 5 answers

1. what is content curation? And how does it enrich your learning strategy?

Content curation is the process of collecting, curating and publishing content that you have not created yourself ,
and publishing content that you have not created yourself.

"Not yourself" describesthis: Outside the L&D teams. Whether the content then comes from outside - or
or even better: from colleagues - is something each company has to consider for itself.

Content curation is relevant for companies, colleagues and learners.

Content curation can be seen as an exercise in continuously finding the most relevant content
continuously find, filter (group, organize) and share the most relevant content on specific topics and
and share it with learners via the appropriate platform (intranet, online tool, portal).
offer. This is where SlidePresenter offers unique solutions.

- Finding the best content from multiple sources
- Filter by relevance
- Sharing with the right internal target group at the right time via the right platform
- Create added value with comments, contexts or cross-references

Content curation offers unique advantages and adds power to your learning strategy.

Aggregates meaningful content

You collect and organize all the information resources available in your network and
, enabling learners toaccessall content through a single platform .

Increases quality

Normally, content is created by experts from the L&D teams. Nowadays
systems now make it easier for anyone to produce learning content and key knowledge building blocks
themselves. This not only takes a new look at the quality of knowledge
within the company. With the right process, you can also ensure that
only relevant and contextualized content is presented to colleagues.

Motivated employees

Content curation enables employees to be recognized and rewarded for their contribution, knowledge and commitment.
be recognized and rewarded.

Provides the basis for "learning as a continuum "

In addition, the inclusion of social components creates a constant engagement model - such as forums, discussions, questions/answers - that promotes collaboration at a peer level.

There is a shift in thinking about finding the right ways to access information and share content
exchange content (community of learning approach). In addition, close relationships are built between
experts and colleagues.

2 Why does it make sense to have a content curation strategy?

There are many factors that are changing quite rapidly - business dynamics, competition, global economic
economic changes and pressure on training budgets. On the other hand
expectations of learners are constantly rising.

Therefore, L&D departments need to think beyond current approaches to deliver training
and consider options that can enhance or support their current learning strategy.
can support.

Traditional learning mainly focus(s) on formal face-to-face training, which is
usually held over a limited number of days per quarter or year. Many
companies have now switched to blended learning, i.e. a mix of face-to-face events and e-learning.
and eLearning. However, the formats used often do not correspond to the way
the way learners would like to learn.

What would really help is the introduction of "learning as a continuum", where learners
learning journey as an integral part of their monthly, weekly or even daily planning.
daily planning.

Embedding this 'culture of continuous learning' in an organization is a
difficult mandate. This is where content curation fits the bill perfectly.

By making the most relevant information available, making it easy to find and consume and
consumed and giving learners the flexibility to share the information and add to it
to share the information and add more, you can bring about the necessary shift in thinking towards
'learning as a continuum'.

- Easy to find

- Easily consume

- Share information

- Add knowledge yourself

Content curation is not linked to formal training, nor will it replace it.
However, L&D departments can use this approach very effectively to not only support formal training
training, but also to create a culture of continuous learning.

3. what is the value of content curation for learning? And how can the content curation strategy

support the 70/20/10 learning model?

We are all familiar with learning. The 70/20/10 model is a commonly used approach to define it.
define it. While formal learning accounts for only 10% of our learning, most organizations
most organizations focus predominantly on exactly this.

On the other side is social learning or learning from others, which accounts for 20% of our learning.
of our learning. As well as 70% experiential learning through difficult tasks and professional challenges.
challenges. The last two points (20% and 70% are often ignored by companies
ignored or at least not given center stage.

While formal and structured learning will always have its place in the professional context
and will certainly be needed, we also need to consider its limitations .

How often would you log on to the Learning Management System (LMS) to search for a particular piece of
information you need on the job?

Content curation is based on the way learners want to learn. The value
in learning can be summarized as follows:

Focused

Content curation done right has the momentum to deliver the information that learners want.
want.

Continuous increase in value

The content pool is constantly expanded through ongoing contributions from learners.

Social learning and performance gains

The information will reach more colleagues because it reaches learners at the
moment they are looking for and need it.

Changing the learning culture

Over time, you will create a learning culture in line with the theme "Learning for life -learning as a continuum".
Learning as a continuum".

4 What are the benefits of content curation for learners?

The learner no longer has to sift through a multitude of content from LMS
(learning management system), portals, intranets, wikis, social forums, news feeds and search results to find quality content.
and search results to find quality content.

Learners feel encouraged to create and share valuable content themselves.

The content creator receives recognition and praise for their contribution.

5. how does the content curation strategy increase the value of L&D teams?

We all have access to valuable information at all times, but google at the time of
need again. Very often we don't have time to wade through the ocean of information to
to find out what is most relevant.

L&D teams can play a crucial role here. They create added value with content curation
to address this moment of need.

What can you do:

- Identify suitable content (bring in your expertise)

- Provide context to emphasize relevance and use
(expert guidance)

- Keep the content current and relevant: Everything learners need to know is
out there. But not everyone is willing or able to find it. This is where L&D teams can
can really add value - finding really good content and constantly updating it.
update it

- With the platform , provide the one place where all knowledge is shared and curated.
and curated

- Support your company in reducing costs and increasing agility at the same time
agility

- Create a comprehensive resource bank for frequent and permanent use
use

- Encourage innovation, continuous learning and collective intelligence

While building the platform, L&D teams have the opportunity to build and, most importantly, showcase their expertise.
and, most importantly, to present it. And SlidePresenter helps you to put this into
put this into action.